Welcome to the ultimate guide to Sonic x Kaito’s Yapper campaign! Whether you’re new to Sonic or a day-one supporter, here’s everything you need to know.
Sonic’s Kaito campaign is designed to recognize the voices shaping Sonic’s narrative. In partnership with Kaito, we track community mindshare on X through the Sonic Yapper Leaderboard.
“Yaps” in this context are Sonic-related posts, insights, or research shared on X. Each yap earns points based on quality and engagement, allowing us to measure who is driving meaningful conversation about Sonic. By highlighting Sonic’s technology, ecosystem, and vision, yappers earn Yap points that convert into S token rewards.
The idea is simple: if you’re helping grow awareness, share insights, or spark discussion, your contributions should count.
At 00:00 UTC on September 18, a snapshot was taken to allocate 2,500,000 S tokens to participants in the first round of our Kaito campaign. Rewards are distributed across the global leaderboard and regional leaderboards for Korean and Mandarin-speaking yappers.
Importantly, members of the Sonic Labs team are excluded from receiving rewards.